Google+ move to take over their Places product really screws tourism businesses that…

Google+ move to take over their Places product really screws tourism businesses that don’t have Zagat ratings. While I don’t have data to prove it, my instinct is that those businesses with Zagat ratings will get significantly higher Google+Local click traffic thank those who don’t.

This ultimately feels like a step backwards to me. I understand their rationale, but we are in a crowd-sourced mode for reviews. I’d trust 2-week old user reviews for a hotel MUCH more than a 1 year old (at least) Zagat review.

I hope I’m wrong on this – or if nothing else, Google makes user-generated reviews and ratings MUCH more visible than they currently are.

About Keven Elliff

Keven Elliff Google profile is a business development and marketing consultant who helps businesses, organizations, and individuals connect with customers. Keven advises solo entrepreneurs and small businesses, as well as large enterprises and nonprofits.

04. June 2012 by Keven Elliff
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