Go Big

President Obama has a clear choice on how to approach the 2012 election: He can spend all his energy defining Mitt Romney, Newt Gingrich or whoever ends up as the Republican nominee in as ugly a way as possible, or he can spend all his energy defining the future in as credible a way as possible. If he spends his energy defining his Republican opponent, there is a chance the president will win with 50.00001 percent of the vote and no mandate to do what needs doing. If he spends his time defining the future in a credible way and offering a hard, tough, realistic pathway to get there, he will not only win, but he will have a mandate to take the country where we need to go.

Thomas Friedman makes a compelling case for having a big vision, communicating it clearly, and passionately pursuing it.

I’d like to suggest that this is a pretty solid recipe for success for any business or organization.

Or life, for that matter.

About Keven Elliff

Keven Elliff Google profile is a business development and marketing consultant who helps businesses, organizations, and individuals connect with customers. Keven advises solo entrepreneurs and small businesses, as well as large enterprises and nonprofits.

23. November 2011 by Keven Elliff
Categories: News | Tags: , , | Leave a comment

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