5 Reasons Facebook Marketing Seems So Daunting

http://www.socialbrite.org/2012/11/12/facebook-marketing-challenges

Very smart post by John Haydon. His most compelling point:

You’d think that social media would have changed the mass-production push mentality that’s been so pervasive since the Industrial Revolution. But it hasn’t.

Facebook, and most social media for that matter, is still viewed as a free email list to be “targeted” and marketed to.

To amp things up on Facebook, you have to flip this mindset 180 degrees and instead think about creating a space for your supporters to share what matters to them.

About Keven Elliff

Keven Elliff Google profile is a business development and marketing consultant who helps businesses, organizations, and individuals connect with customers. Keven advises solo entrepreneurs and small businesses, as well as large enterprises and nonprofits.

12. November 2012 by Keven Elliff
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